I-ShineOn yipakeji ekhokelayo ye-LED kunye nesisombululo semodyuli ekhanyayo kunye nemarike yokubonisa. Inika iimveliso zehlabathi ezidumileyo ngokusebenza okuphezulu, ukukhanya kwemibala ebanzi ye-TV kunye nokukhanya okuphezulu, umthombo wokukhanya othembekileyo. Yasekwa ngoJanuwari ka-2010. Yayisekwa liqela leengcali zeshishini le-elektroniki elinamava kwiinkampani zobuchwephesha zase-US. I-ShineOn ixhaswe ngamandla ziifemu ezaziwayo zase-USA nase China, kubandakanya ne-GSR, i-Northern Light Venture Capital, i-IDG-Accel Partner kunye neMayfield, kwaye ikwaxhaswa ngurhulumente kamasipala wase-Beijing.